April 2, 2018
Name: Carolina Rainer.
Job Title: Director of Sales at Brickell Flatiron.
Company name and office location: Fortune International Group – Brickell.
What was your first job in the realty industry? The Bentley Beach in South Beach developed by Riccardo Olivieri.
Where did you grow up? Buenos Aires.
Growing up, what did you want to be? Psychologist and musician.
What do you do to relax when you’re stressed? Run or play electric guitar.
If you could have lunch with a well-known figure (living or not), who would it be and why? I would enjoy having lunch with anyone that made a difference in the world in a positive way, a person who can inspire me like Madre Maria Teresa.
Where is your favorite place to hang out? Brickell is the only urban neighborhood in Miami — there are many new chic and elegant restaurants and trendy bars to hang out, all concentrated within 10 blocks.
What do you love most about the industry? I love to help people buy their dream home; I also enjoy directing development sales. When I choose to represent a developer, I invest all my time and energy focusing on one project, so it has to be the best developer, development, location, and sales and marketing team.
How do you distinguish yourself from the crowd of agents? Someone I truly respect in the industry told me once that I was a “rainmaker” — I create opportunities and make sure the parties reach an agreement. With more than 15 years of experience in the Miami real estate industry, I consider myself an expert in the field.
What is the most difficult aspect of your job? Dealing with difficult people makes things complicated.
Where do you go to network and meet new clients? My new clients and brokers come mostly from referrals of successful past sales. I find myself networking everywhere I go, but If I had to think of events to find buyers, I would attend charity events, art exhibitions and film festivals.
What has been your greatest accomplishment? Giving water birth to my children has been by far my greatest accomplishment. In business, it was when I was named co-sales director at Mei Condominium and together with my sister we hit $136 million pre-sales within six months of opening a temporary trailer that was our “sales office.” Back in 2005, we didn’t have the technology we have today, so it was basically selling with preliminary floor plans.
What was the last good movie you saw or book you read? “Coco,” a great movie with a deep message.
What is your favorite restaurant? Cipriani in downtown Miami.
Architecturally speaking, what is your favorite building in Miami? Brickell Flatiron by Miami architect Luis Revuelta.
What kind of car do you drive? Mercedes Benz.
Smartphone or paper? Both.
What is your favorite city after Miami? London.
In 10 words or less, what is your advice for someone new to the industry? Give priority to your buyer/seller relationship instead of the commission.
What’s your favorite real estate iPhone/Android app? DocuSign, a digital hero.
Who are your favorite people to follow on Twitter? Tony Robbins, Adam Grant.